Data Analysis

Worked with: Jenna Ortega Fan Page
Working Period: December 2022 - June 2023

Jenna Ortega Fan Page, a distinguished YouTube channel with over 1.4 million subscribers and millions of views and interactions, aimed to optimize its performance and revenue streams. My role was to harness advanced data analytics to identify trends, enhance content strategies, and maximize monetization. By meticulously evaluating key metrics, including RPM, CPM, audience retention, and YouTube Shorts performance, I delivered data-driven insights that informed strategic decisions, significantly boosting the channel’s growth and engagement metrics.
(as of today, the channel has been renamed)